Welcome to our Blog
Free marketing advice to successfully drive your business forwards.
Compelling CTAs: Persuading website visitors to do what you want
CALLS TO ACTION (CTA) are a key driver of lead generation. They connect two of the most parts of the lead generation process: incoming traffic and opportunities for converting these new visitors into leads. Your CTA should clearly describe your offer. Make your CTA...
Support Dorset
So how can a web design company adapt to covid-19? We want to support small businesses that are currently closed or struggling, so today we went live with supportdorset.uk - because everyone is now working for home, your travel costs are going to be very minimal,...
The best CRM system for small businesses (2020)
After looking to the internet for the very best CRM systems to help progress my businesses by leveraging automation and marketing. I've come over HubSpot CRM which is the best one in our opinion: I extensively tested several systems including Bitrix24, Zoho CRM, and...
Remarketing Adverts: Convince people to return to your website
ONLY ABOUT 2% of website visitors convert on the first visit to a website. Once there was no way of getting them back but now, thanks to what’s known as ‘remarketing’, you can entice at least some of them back. Remarketing (or retargeting as it is also known) is a way...
User-Friendly Website: Why your website must be easy to use
AS MANY BUSINESS owners have discovered, just having a website is no guarantee of success. Nowadays if you want your target audience to try your products or services, your website design needs to be easy to use. Why? If your website is too complicated to navigate, if...
Referral Schemes – get customers to bring you more leads!
ATTRACTING PROSPECTIVE CUSTOMERS through referrals is a very powerful way to build your business. The person who comes via a referral is already convinced of the value of your product or service because someone else has done all the work for you of educating,...
Get Acquainted with our Business Cards
https://youtu.be/xVoBgtn8iF0 Order Online at http://print.webdesigndorchester.com/ In this video, I run through some of the popular printed business card types available through dorweb. 6 Top Tips to creating great business cards 1. Use both sides While it can be...
Regular Emails: Why emailing your prospective customers pays dividends
When you're looking for a cheap yet highly effective marketing tool to communicate with your prospective, existing and even dormant customers, look no further than email. Despite what you might have read or been told, email marketing is far from dead. In fact, it’s...
Website SEO: How to ensure your website gets found
HOW CAN YOU be sure that when people search for information about products or services like yours they will ever see your site? By using SEO. Essentially, SEO is optimising all your online content so that search engines can find it and display it to people who are...
Irresistible offers: How to make your prospects go crazy for your offer
WHAT CAN YOU do to turn barely-interested prospects into a frenzied mob who must get their hands on whatever it is that you’re offering? How can you transform their lethargy into a maddening itch that must be scratched? First, you need to understand the biggest...
Publicity Stunts: How creating buzz will generate leads
WHEN DONE CORRECTLY, publicity stunts (PR stunts) can be tremendously effective in generating media interest, creating buzz, and greatly increasing brand awareness. PR stunts can result in positive coverage of your business or products/services on websites, blogs,...
Website SEO: How to ensure your website gets found
How can you be sure that when people search for information about products or services like yours they will ever see your website? By using SEO (Search Enging Optimisation). Essentially, SEO is optimising all your online content so that search engines can find it and...